[Free and download] The impact of the internet and social media on the hotel industry: How the internet and social media have changed the way hotels need to operate if they ... in today's dynamic and global markets
Essay from the year 2011 in the subject Hotel Industry / Catering, grade: A, The University of Surrey, language: English, abstract: This paper deals with the impact of the internet and social media on the hotel industry. In particular, it points out how the rules of the game have changed in today’s dynamic and global environment and how hotels need to operate if they are to succeed from a long-term perspective. Likewise, it outlines how activities on both the buy-...
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You easily download any file type for your device.The impact of the internet and social media on the hotel industry: How the internet and social media have changed the way hotels need to operate if they ... in today's dynamic and global markets | Christoph Müller. A good, fresh read, highly recommended.
